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Joe Cooper: Speaking at the Holiday Park & Resort Innovation Show

Joe Cooper

Touchwood Play

The Positive Impact Of Play On Your Business

This seminar will explore how the introduction of a culture of play into your setting will have positive outcomes for your business.
Using case studies including Bicester Village, Bluestone National Park and the National Trust Tyntesfield play trail, I will explore how our bespoke play areas have impacted on visitor numbers, revenue and positive experiences for visitors. Investing in play can be a brilliant commercial decision.

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