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Keynote Theatre 2

Across both days of the show, the Keynote Theatre will present inspirational, expert-led sessions from some of the industry’s leading organisations and most reputable professionals.

    • Wednesday

      Keynote Speaker: Mark Scott

      Mark Scott - Clear Sky - The Glamping Experts

      Setting up Glaming Sites Today and Beyond

      11.00 - 11.30

      A real life description of setting up a glamping site and what to do next from the coal face of glamping. With over 1000 customers and 10 years if experience, you will find out how things have changed and what the next trends are.

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      Keynote Speaker: Alfie Best

      Alfie Best - Wyldecrest Parks

      Creating Wyldecrest Parks : UK’s biggest Residential & Holiday & Park home operator

      11.45 - 12.15

      Alfie Best is a highly motivated business magnate, investor, speaker and philanthropist who serves as the chairman of Wyldecrest Parks. To achieve success is not easy and to maintain that success is even harder but Alfie Best has shown how it can be done, even when you have not been born with the proverbial silver spoon in the mouth.

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      Keynote Speaker: Vicky Parr

      Vicky Parr - VisitEngland

      Updates, new resources and growing your tourism business from VisitEngland

      12.30 - 13.00

      There are some great initiatives happening at VisitEngland. Take this opportunity to learn how these projects can help businesses grow, be more productive and legally compliant.

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      Keynote Speaker: Tallulah Chapman

      Tallulah Chapman - Forest Stewardship Council® (FSC®) UK

      From logs to leaflets: Planet-friendly procurement

      13.15 - 13.45

      Forests provide many of the products and materials we use in our everyday lives. They are one of our planet’s best defences against climate change and yet they are under threat; subject to over-exploitation and destruction. The Forest Stewardship Council (FSC) helps take care of forests and the people and wildlife who call them home, enabling your business to choose responsibly sourced wood, paper and other forest products.

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      Rosie Briercliffe - Wifinity

      Leveraging Park-wide WiFi to power Smart Holiday Parks

      14.00 - 14.30

      We will paint a picture of how we can use WiFi to connect an entire Park: In van, in outdoor spaces, and in communal areas. This is about so much more than just being able to surf the web; Connectivity becomes part of the fabric of the entire site: enabling Smart Technology and smart operator solutions, collecting data, communicating with guests.

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      Keynote Speaker: Kelly Mortimer

      Kelly Mortimer - Kelly Mortimer ltd

      Wedding Venue Strategy to Increase Bookings

      14.45 - 15.15

      Today’s wedding market had changed dramatically and venues who embrace the changes are booking out their diaries. In this session learn the exact steps to creating a wedding strategy that actually creates increased revenue and more bookings at your venue. With quick wins and “no fluff” method, Kelly shares her wedding business knowledge you can’t afford to miss.

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      Keynote Speaker: Paul Hardingham

      Paul Hardingham - Landal GreenParks

      Trends and innovation in UK holidays

      15.30 - 16.00

      A look at today’s UK consumer holiday trends, how the market is adapting to these trends through product innovation and evolution and how to meet tomorrow’s guest expectations. Landal GreenParks is a market leader in holiday resort management, operation and rentals, with over 90 resorts in 9 countries across Europe, offering almost 15,000 holiday accommodation units and helping nearly 3 million guests each year make the most of their time together.

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      Keynote Speaker: Andrew Hampton

      Andrew Hampton - Pitched

      Travel Marketing: Using Sustainability to sell Holidays

      16.15 - 16.45

      In today’s increasingly competitive market consumers often seek the subtle differentials that drive their decision for a brand choice, and holidays are no different. In this keynote we will learn how to use the positive communications of your sustainable actions throughout the customer journey to drive bookings, increase brand loyalty and nurture your target audience. We will explore examples of how your marketing efforts can be sustainable in practice and form an active part of your ecological targets.

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