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Andrew Hampton: Speaking at the Holiday Park & Resort Innovation Show

Andrew Hampton

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Travel Marketing: Using Sustainability to sell Holidays

In today’s increasingly competitive market consumers often seek the subtle differentials that drive their decision for a brand choice, and holidays are no different. In this keynote we will learn how to use the positive communications of your sustainable actions throughout the customer journey to drive bookings, increase brand loyalty and nurture your target audience.

We will explore examples of how your marketing efforts can be sustainable in practice and form an active part of your ecological targets.

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Andrew Hampton will be speaking in the following theatres:

Keynote Theatre 2 - Wednesday 16.15 - 16.45 : Travel Marketing: Using Sustainability to sell Holidays